
Boston Marriott Quincy
Boston, MA
Participants talk about the value that we provide

Boston Marriott Quincy
Boston, MA
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The INI Group
The INI Group are experts on IT infrastructure and data center solutions. Our Voice of the Customer (VoC) service is focused on getting insight and information on how IT professionals are using and getting value out of different IT products and services in their environments. Our clients work with us because of our expertise and ability to communicate effectively with their customers in order to get relevant content that will educate and inform. We believe that IT professionals are interested in what their peers are doing and the VoC service is dedicated to this purpose.
The VoC service results in podcasts and reports that are posted on our clients' websites with unlimited web, reprint and use rights. Additionally, this same content is posted on our VoicesofIT.com website to extend access to the market. Our clients include 3Par, BlueArc, Data Domain, FalconStor, Hitachi Data Systems, HP LeftHand, Verdiem, and VMware.
For more information, please visit our website at www.voicesofit.com.
inEvidence
inEvidence helps clients unleash the potential of their customers; elevating the use of customer references from a tactical marketing activity to a measurable business tool.
We live, eat and breathe reference programs, working with a range of companies that differ in size, industry, structure and culture. We work closely with other reference industry experts both in Europe and the United States to ensure we are ahead of the game, with a team comprised of reference specialists that have worked across industry sectors and with several of the world's leading innovators.
Put simply, we love what we do (and it shows). For more information, please visit our website at www.inevidence.co.uk.
Point of Reference
Point of Reference is a provider of hosted reference management technology and outsource services. We offer an array of options to address challenges at all stages of the reference program lifecycle: Identify & Recruit, Capture & Leverage, Update & Maintain.
ReferenceStor, a one-stop shop for all things reference, is a web-based reference management system that aggregates all your reference related content, tracks all reference activities, and provides actionable metrics that demonstrate the value of your Customer Reference Program.
To preserve, protect and make immediately available your most valuable sales resource---your customers---we build and host a library of unscripted, candid audio or video reference interviews (not to be confused with early-stage testimonials). Salespeople can easily search for and present the most relevant recorded reference insights to prospects in a few clicks.
We improve sales effectiveness, allow marketing to focus on higher value activities, and dramatically reduce the risk of reference burnout. For more information,
visit www.point-of-reference.com.
Projectline Services, Inc.
Projectline Services, Inc. is a consulting services firm dedicated to advancing innovation through integrated customer marketing and intelligent business solutions. We help our clients expand relationships with customers and glean the insights needed to make operations efficient and marketing effective.
Our Customer Engagement group uses real-world customers' experiences to drive the development and adoption of technology. We know that including customers throughout the product lifecycle makes for better products, more effective marketing, stronger sales, and longer lasting relationships. With particular expertise in customer evidence and references, technology adoption programs, customer advisory boards, and customer communities, our team has the talent and flexibility to deliver effective (and measurable) results, and the passion and commitment to share wholeheartedly in clients' missions.
For more information,
visit www.projectlineinc.com.
TechValidate
TechValidate is a web-based software platform that allows technology vendors to unlock the 90% or more of their customer base that does not participate in traditional customer-referencing activities. Our platform enables vendors to rapidly collect financial and operational data from customers and instantly generate targeted, fact-based marketing and sales collateral. TechValidate amplifies and streamlines existing customer referencing programs by finding new reference prospects and by creating more real-world proof from customers who normally would not be a reference. Over 30 technology vendors use TechValidate, including 3PAR, Data Domain, F5 Networks, and Quantum. For more information, visit us at www.techvalidate.com/corporate.
"The opportunity to showcase our expertise at Customer Reference Forum has allowed us to move many existing conversations forward and initiate quite a few new dialogues. It's been well worth the investment."
David Sroka, CEO, Point of Reference
Please click here.
For more information about the US event and specific opportunities for sponsorships, as well as relevant information from previous Customer Reference Forum events in the US, see below or email us.